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MASTER IN SOCIAL NETWORKS Learn to manage a company's virtual communities I want to sign up! The information that cannot be missing is: Account name. Number of followers and followers. Frequency of publications. Engagement metrics: likes, comments, shares, retweets, etc. These data will depend on the social network.
Which social networks work better and which worse? This Phone Number List point is important, since when you start a project it is common to create a profile on all the existing social networks and then fail to manage them as they should. They end up being forgotten and generating a bad feeling for those users who come to it by chance. To find out which social networks attract the most users to your website, you can use Google Analytics .
Through this tool you will be able to see traffic sources and determine which social networks are best for the brand. network The time has come to dump all the information from each social profile into our Excel. It is important to have the essential information described above recorded, although as you develop it, new data will emerge that you will want to extract. The more information, the more revealing the audit will be.
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